Privacy Policy

1. Introduction

Blooming Behavioral Health ("Blooming," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit blooming-aba.com (the "Website") or otherwise interact with us.

This Privacy Policy applies to information collected through the Website. Protected Health Information (PHI) that we collect and use in the course of providing Applied Behavior Analysis (ABA) services is governed by our HIPAA Notice of Privacy Practices, not this Privacy Policy.

2. Information we collect

2.1 Information you provide

We may collect personal information you voluntarily provide, including:

• Your name, email address, phone number, and mailing address
• The name and date of birth of the child for whom services are requested
• Insurance plan name and member ID
• Any notes, messages, or documents you submit through our contact or intake forms

2.2 Information collected automatically

When you visit the Website, we may automatically collect:

• Device and browser information (IP address, browser type, operating system)
• Pages visited, time spent, and referring URLs
• Cookies and similar tracking technologies

3. How we use information

We use information to:

• Respond to inquiries and service requests
• Verify insurance eligibility and initiate intake
• Deliver and administer ABA services (PHI use is governed by our HIPAA Notice)
• Operate, maintain, and improve the Website
• Comply with legal obligations and protect our rights

4. Sharing and disclosure

We do not sell personal information. We may share information with:

• Service providers acting on our behalf (hosting, email, analytics) under appropriate confidentiality agreements
• Insurance payers and Medicaid programs, to the extent necessary to provide and bill for services
• Government authorities where required by law or to comply with legal process

5. Protected Health Information (HIPAA)

Information that constitutes PHI under HIPAA is subject to our Notice of Privacy Practices, not this Privacy Policy. Our Notice describes how we may use and disclose PHI and your rights with respect to that information. See: blooming-aba.com/notice-of-privacy-practices/.

6. Cookies and analytics

We use cookies and similar technologies to operate the Website, remember preferences, and understand how visitors use the site. You can control cookies through your browser settings; disabling cookies may affect functionality.

7. Your choices and rights

Depending on your state of residence, you may have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of information, subject to legal retention requirements
• Opt out of certain uses of your information

To exercise these rights, contact us at info@blooming-aba.com or (754) 799-3780. We will respond within the timeframe required by applicable law.

8. Security

We implement reasonable administrative, technical, and physical safeguards to protect information. However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

9. Children's privacy

Our Website is not directed to children under 13. We only collect information about a child for the purpose of providing ABA services, and only from a parent or legal guardian.

10. Changes to this Policy

We may update this Privacy Policy. The effective date at the top reflects the most recent update. Material changes will be noted on the Website.

11. SMS Communication & Privacy

Blooming Behavioral Health uses SMS (text messaging) to communicate with clients, caregivers, and authorized contacts about appointments, scheduling updates, and other service-related information. SMS messaging is governed by the following terms:

Consent. Consent to receive SMS messages is collected during the intake process, either verbally (with the consent documented in the client’s intake record before any messages are sent) or in writing through our intake forms. We do not send SMS messages to individuals who have not opted in.

Message frequency. Message frequency varies based on your service needs. Standard message and data rates may apply.

Opt-out. You may opt out at any time by replying STOP to any message from Blooming Behavioral Health. After replying STOP you will receive a confirmation message and no further SMS messages will be sent.

Help. For assistance, reply HELP to any message or contact Blooming Behavioral Health at (754) 799-3780 or info@blooming-aba.com.

Information sharing. Mobile opt-in information will not be shared, sold, or disclosed to third parties or affiliates for marketing or promotional purposes. Phone numbers and SMS opt-in data are used solely to deliver service-related communications to clients, caregivers, and authorized contacts.

Information transmitted via SMS may be used and disclosed in accordance with this Privacy Policy and our HIPAA Notice of Privacy Practices.

12. Contact us

Questions about this Privacy Policy? Contact us:

• Email: info@blooming-aba.com
• Phone: (754) 799-3780
• Mail: 3600 S State Rd 7, STE 344, Miramar, FL 33023